Variable Data Printing
- Quantities as low as 100
- Personalization will dramatically increase your response rates
- Industry Leading Pricing and Turnaround
What is Variable Data PrintingAlso known as VDP, One-to-One Marketing, Print on Demand, and Personalized Printing. Variable data printing is a type of printing in which documents are created from a combination of variable text & images that are taken from records in a database. The VDP Difference
- What does Variable Data Mean?
- Why variable data?
- How do you make each piece relevant to the recipient?
- Is VDP cost effective
Variable data printing, or VDP is a type of printing in which documents are created from a combination of variable text & images that are taken from records in a database.
Personalization will dramatically increase your response rates by delivering highly targeted, Unique, and relevant messages to your existing or potential customer.
VDP enables you to match images and messages that are personal to each and every recipient. We allow you to customize each piece through full color variable printing. This in turn dramatically increases the measurable response rate.
Yes! Personalization increases response rates at much at 3-10 times higher than traditional direct mail making VDP very cost effective. We often see average order size improve, costs per response decrease, and increase in repeat business.
PostcardPros provides EDDM® and Targeted Direct Mail marketing solutions nationwide. Request your FREE Sample Pack by completing the form below.
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